PERFORMANCE-BASED LEAD GENERATION

Qualified prospects. Booked on your calendar. You only pay when they show up.

Done-for-you cold email outreach for B2B founders who are done relying on referrals.

If your pipeline runs on word of mouth, you already know the problem — you can't control it, you can't predict it, and you can't scale it.

Watch the short video below to see how we fix that:

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A short walkthrough of how we turn cold prospects into attended sales calls.

01

Client notes

Simon has had a huge impact on the success of our email marketing.  His support in sourcing high-quality leads and managing outreach has directly led to valuable new business opportunities.  The deal value generated through his work has been excellent, and he's a pleasure to work with. 

Annabel Musson

Annabel Musson

Founder · Musson Marketing

People talk about partnering, and often it’s just transactional. It’s not really partnering at all.  But partnering is actually this - collaboration.  You’ve managed to really understand our business very well.

Christopher Rudolf

Christopher Rudolf

Founder & CEO · Volv Global

Here's how it works:

  • We build and run a cold email campaign targeting your ideal clients
  • Qualified prospects get booked directly onto your calendar
  • You only pay when they actually show up - per appointment
  • No show? No charge. No retainers. No risk.

This is for you if:

  • You're a B2B founder doing £1M–£10M a year
  • You're tired of waiting for the next referral
  • You want a predictable, consistent flow of new business conversations
Book your free 20-minute call

I'll walk you through the strategy I have in mind for your business specifically.

No hard sell. No obligation. If it's not a fit, you'll still leave with a clear idea of what a cold email strategy could look like for your business.

The guarantee

NO FEE UNTIL A REAL CALL HAPPENS.

No show, no fit, no payment. We agree on qualification before outreach starts, then charge only after an approved prospect attends.

01

PAY PER CALL

No monthly agency retainer.

02

Attended

No charge for no-shows.

03

Qualified

Criteria agreed before launch.

Set the terms

How it works

Four steps.
We do all four.

  1. 01

    We build the list

    We find and verify the companies and decision-makers that match your ideal client.

  2. 02

    We write the copy

    Short, specific emails written to sound human—not like a campaign.

  3. 03

    We run outreach

    Mailboxes, warm-up, sending, and follow-ups are handled for you.

  4. 04

    We book the call

    We manage replies and put qualified prospects straight onto your calendar.

Free fit check

Will cold email work for you?

Tell us what you sell and who buys it. Get an honest answer in about 30 seconds.

Your result will appear here.

FAQ

Fair questions.

01

Why work on a per-call basis?

Because we should be paid for results, not effort. If we cannot book calls that show up, we do not get paid.

02

What counts as a qualified call?

We agree on the criteria in writing before launch. Only calls that meet them are billed.

03

Will this end up in spam?

We use dedicated mailboxes, proper warm-up, verified lists, and controlled sending volumes.

04

How soon can calls start?

First replies often arrive within a few hours of campaign launch. We reply to and book in meetings from the positive replies. You still pay only for qualified calls that attend.

05

Am I locked into a contract?

No. We work month to month. We recommend a minimum of 3 months initially for best results.

06

How quickly will I get leads?

Depending on how we set up the campaigns, it is either 2 weeks before we can send email, or immediate if we use unbranded, ready-to-go inboxes. Either way, we have a strategy that can book calls within the first couple of weeks after you sign up.

Ready when you are

Only pay for calls that show up.

Pick a time below. We'll walk through your business and how cold email could work for it.